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Food Security Powered by Community Commerce

A coalition engine that turns everyday business activity into dignified, voucher‑based support.

Why Cocendo Exists

Food insecurity is rising across Canada, especially among post‑secondary students. Traditional charity models cannot meet the scale or dignity required. Cocendo solves this by:

  • Using PFAM (Pre‑Funded Advertising Model) instead of donations

  • Delivering support through authorization‑only vouchers instead of food banks

  • Building a coalition ecosystem where merchants, brands, and institutions align commerce with community impact

 

How It Works

PFAM Pre‑Funds Impact

Brands and merchants allocate part of their marketing spend to PFAM.

Coalition Participation

Merchants join and receive measurable, directed traffic.

Voucher Programs

Diewert.org converts PFAM‑funded Charity Points into Meal, Health, Pet, Transit, Essentials, and Emergency Vouchers.

Dignified Redemption

Students and families redeem vouchers with dignity — no stigma, no labels, no separate lines.

Three Core Value Propositions

For Merchants — Coalition Growth

A pay‑for‑performance acquisition engine. Merchants pay only when Cocendo delivers measurable traffic and voucher redemptions.

For Brands — PFAM Impact

Advertising spend is converted into pre‑funded impact through PFAM and BLOC campaigns, creating measurable ESG outcomes.

For Students & Families — Voucher Support

Everyday commerce funds vouchers for food, health, transit, pets, and essentials — delivered with dignity through Diewert.org.

Together we change lives & build a stronger community.

Student Food Security - Metro Vancouver

Post‑secondary students face rising food costs and increasing food insecurity. This month, Cocendo coalition merchants and brands funded:
4,270 meals for 327 students

4,270 vouchers issued
0%
327 students supported
0%
67% of our monthly PFAM target reached
0%

simulation

Grow Your Business While Feeding others.

Grow Your Business While Fueling Community Impact

Join Cocendo Spark as a merchant and turn your everyday transactions into measurable community impact.

Activate PFAM. Fund Vouchers. No Extra Cost.

ou’re not donating — you’re activating commerce as a force for good. Every Charity Point represents pre‑funded impact generated through PFAM. Diewert.org converts these points into vouchers for food, health, transit, pets, and essentials, ensuring students and families receive support with dignity.

Why the Cocendo Model Works
*Important: Charity Points are a commercial activation, not a donation, and do not qualify for a tax receipt. For charitable giving, visit Diewert.org.