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For Merchants: The Growth Engine

Zero Upfront Cost. Guaranteed Community Traffic.

Stop guessing where your marketing dollars go.
Cocendo brings new and repeat customers to your door — and you only pay when we deliver results.

Why Join the Coalition

Loyalty Framework: How You Gain Customers

Cocendo’s loyalty engine drives measurable customer acquisition and retention.

  • New Customer Offer: $5 or 25% discount to attract first‑time shoppers.

  • Return Visit Boost: $1 discount for customers who return within 14 days.

  • Coalition Loyalty:

    $2.50 discount for coalition members.

    Every visit contributes directly to student food security — giving you social ROI alongside financial ROI.

Merchant Fee: All new and repeat customers include a $1.50 Cocendo fee, paid by the merchant.

Charity Points & the Charity Bank

When customers don’t redeem their points, they roll into the Charity Points Bank, jointly managed by Cocendo and Diewert.org.

This creates concentrated spending events:

  • Cocendo can direct charities to redeem pooled points at specific merchants.

  • You receive guaranteed, high‑intent traffic — not random walk‑ins.

  • Every redemption is tracked and verified.

This is predictable, measurable, community‑powered growth.

The Marketplace & Passive Income

Cocendo gives merchants multiple ways to earn — even when customers aren’t actively shopping.

  • Revenue Sharing: You receive 40% of Cocendo’s trackable brand revenue tied to product placements in your store.

  • Trackable Coupons: Brands pay $0.10 per week per product placement. Cocendo shares this revenue 60/40 with merchants.

  • Gift Cards: Boost cash flow with digital and personalized gift cards.
    Consumers cover the $3.00 processing fee — you receive the full face value.

  • Charity Bank Breakage: Unused gift card balances go to charity, turning operational leftovers into goodwill and impact.

Become a Merchant Partner

Cocendo helps you grow your business while strengthening your community.

Join a coalition where every transaction fuels student food security — and every merchant benefits from shared loyalty, shared traffic, and shared impact.

Grow Your Business: Merchant Loyalty Program – Cocendo